Trust & Security

Enterprise security with Backstory

Backstory automates data capture, seamlessly integrating and scaling while exceeding security requirements. We build your confidence and trust with your data.

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Trusted by sales leaders at NVIDIA, OpenAI, Red Hat, HPE, Zscaler, and Rubrik - and 100,000+ sellers daily.

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Backstory is an important tool for sales moving forward. Information lives in many places, meeting transcripts, emails, etc. Having information in one place via AI will be a game changer.
Quiara Neam
Account Manager
AMD
Case Study
For a company our size, multiply those time savings across every rep and manager globally - Backstory basically pays for itself before you even count the deals caught earlier.
Reagan Lucas
Sales Process Coach
OpenAI
Red Hat
Case Study
Visibility into activity, pipeline, and execution fuels better decisions, faster corrections, and more predictable outcomes - without requiring reps to change their workflow.
Andrew Brown
Senior Vice President and Chief Revenue Officer
Zscaler
Elastic
Cyberark
Five9
Case Study
With Backstory, we removed the guesswork from our sales process. The data is clean, insights are actionable, and our team finally has a shared view of every deal in pipeline.
Esther Friend
Former VP of Sales Efficiency and Transformation
Seismic
Case Study
If reps aren't in a multi-threaded deal, Backstory flags it. That lets us act fast - asking who we need to get in front of before the gap becomes the reason we lost the deal.
Toby Carrington
Chief Business Officer
Pluralsight
Case Study
With Backstory, you see if reps are single-threaded and the quality of their interactions. It's one thing to diagnose a pipeline problem. Backstory helps you actually fix it.
Mitch Beck
Head of Digital Sales at Pluralsight
TTEC
Case Study
We started thinking about automation and deal tracking. We quickly learned Backstory supports the entire revenue cycle. That shift - and that partnership - changed how we sell.
Jonathan Gray
Senior VP at TTEC
Hexagon
Case Study
With Backstory, we can see what's actually happening in the field - and we know exactly what to work on, whether that's coverage gaps or finding the right people for key roles.
Eric Chapman
Vice President Sales Operations and Enablement
Ping Identity
Case Study
What matters is adoption, enforceability, and CRM compliance. Backstory integrated in a few clicks and guarantees high usage of our chosen sales methodology. Simple as that.
Spencer Hodson
Vice President of Global Sales Operations and Development
Lily.ai
Case Study
When you step into a new leadership role, you wonder if you can trust the existing data. Because of Backstory, I know I can - and I run my entire sales org confidently off it.
Julian Dimery
Sr. Director of Sales
Forcepoint
Case Study
Every customer-facing activity is captured in Salesforce automatically - contact created, tied to the right opportunity, no extra effort from the team. CRM hygiene solved.
Clark Green
VP, Global Revenue Operations
Dataiku

Building customer trust at scale

The Backstory information security program is based on the NIST and ISO 27001 frameworks. Security and privacy are built into the Backstory foundation, in both the products that we offer and in the day-to-day work of every Backstory employee. We have designed security and privacy controls that protect the data entrusted to us and give us the ability to determine and assess the security posture of the organization.

Customer Trust

Backstory is transparent with our customers and prospective customers on our security and privacy controls around their data. We collaborate with our customers in order to build trust and ensure that our customers maintain a level of comfort in sharing data with Backstory. Backstory is certified in SOC 2 Type 2, ISO 27001, ISO 27701 – Privacy, ISO 27017 – Cloud Security, and CSA Star.

In addition to these certifications, Backstory has completed a Google OAuth verification. Backstory also maintains a Status Page with updates on the Backstory application that customers can subscribe to for alerts on any potential issues.

ISO 27701ISO 27717ISO 27001SOC2 Type 2Star Level Two Third-Party Audit

Data Encryption

All data provided to Backstory by our customers is encrypted at rest and in transit within the boundaries of the Backstory environment.

Customer data in our systems is protected from loss, misuse, and unauthorized access, disclosure, alteration, and destruction.

Trusted Partners

Backstory understands that who we choose as our third-party suppliers and vendors has a direct impact on our customers and the trust we have built with them.

We strive to ensure that any third-party vendors or suppliers meet or exceed our expectations when it comes to security and privacy controls. A list of the Backstory sub-processors and vendors can be found here.

Incident Response

Backstory has implemented an incident response program in line with ISO 27001 to identify, investigate, and remediate any potential security incidents.

Backstory partners with customers to provide transparency in our incident response process and to work with customers in the event of a security incident impacting their services.

Regulatory Compliance

We’re compliant with GDPR and CCPA. Please visit the  for more information.

Availability

Backstory provides a 99.5% uptime SLA by running in a highly available AWS environment, including the use of AWS Shield for DDoS protections.

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